NESSUN LIBRO È IMPOSSIBILE

TV commercial created to promote “Il Libro Possibile” (The possible book), a literature festival taking place in Polignano a Mare, Vieste, and London. The ad ironizes the clichés according to which a person’s outward appearance should correspond to certain literary tastes. Instead, a little girl reads Dante’s Inferno, a tattooed gym-goer reads Little Women, a scatterbrained blonde reads War and Peace, and a priest reads Darwin, because “no book is impossible” (nessun libro è impossibile).